Fashion that never fades : Digital Marketing

“Ignoring Digital Marketing is like opening a business, but not telling anyone.” Marketing is the key to any business. While doing a business one needs to opt for  a proper marketing strategy for the development of his/her business. For establishing a business one needs to make people aware about his/her products or services as well as about the brand. A …

Social Media for Individuals

Social Media for Individuals

Social media are computer mediated technologies that allow the creating and sharing of information, ideas,career interests and other forms of expression via virtual communities and networks. The variety of stand-alone and built-in social media services currently available introduces challenges of definition.Social media enhance the communication of news, ideas, facts, feelings, and references between individuals. Impact of social networking site on …

How facebook is helpul in digital Marketing

Facebook is big. As the largest social network in the world, it has more than 1.23 billion active users,62% of whom log in on a daily basis.With such a large user base, ignoring Facebook really isn’t an option for most marketers. You can bet your ideal market is using Facebook nearly every day. The question is: how do you target …

Trends in social media

Trends in Social Media

Social media is at buzz now a days, Social trends can be defined as any type of activity that is participated in by society as a whole. Social trends are constantly changing, and many companies use their ability to anticipate the social change as part of their business marketing campaign. Some of these trends are- 1. Less is more, better is …

Impact of Social Media on Awareness

Impact of Social Media on Awareness

Information and communication technology has seen a lot of changes and advancements since the year 2000, key among them being the development of social media as a societal influences. The fast development of mobile technology has played a key role in shaping the impact of social media, To start, let’s agree that brand awareness is a measure of how recognizable …

Fcebook,Twitter, Instagram

Social Media on Online Store

Shoppers embrace the Internet for a variety of reasons – convenience, price, selection  and over the last few years,one of the major developments in the e-commerce arena is social media shopping. Today’s consumer is heavily influenced by the choices of his or her peers, which is further reflected in the way brands are using social media to capture attention. it’s …

Importance of having Websites

Importance of having Websites

If in today’s age you don’t have a website there is a good portion of the market that will not even consider you as an option when they are looking to buy.  Now a days if a person is dealing with a supplier and he is  looking to purchase from and the company don’t even have a website then he …

Advantages of Blogging for Business

Advantages of Blogging for Business

A regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style is termed as a blog. There are a wide range of benefits for businesses that use blogs for promotion and marketing. A blog is an additional tool that is not only capable of reaching new …

Instagram for business

Instagram for Business

Instagram is an online social networking service that enables its users to take pictures and videos, and share them either publicly or privately on the app, as well as through a variety of other social networking platforms. Ways instagram can help your business- Instagram is a social media website and online marketing tool that should be part of your marketing …

Digital marketing for women entrepreneur

For an emerging woman entrepreneur, digital marketing is the go-to tool for creating the awareness and recall that she is looking for her products/services. The beauty of this platform is that it allows you to showcase any nature of business/brand that wishes to communicate its target audience.Being a women Entrepreneur and finding success in today’s competitive world, in whatever field …