Digital Marketing for Women Entrepreneur

For an emerging woman entrepreneur, digital marketing is the go-to tool for creating the awareness and recall that she is looking for her products/services. The beauty of this platform is that it allows you to showcase any nature of business/brand that wishes to communicate its target audience.Being a women Entrepreneur and finding success in today’s competitive world, in whatever field …

Impact of Social Media on Awareness

Information and communication technology has seen a lot of changes and advancements since the year 2000, key among them being the development of social media as a societal influencer. The fast development of mobile technology has played a key role in shaping the impact of social media, To start, let’s agree that brand awareness is a measure of how recognizable …

Twitter for promoting a business/brand

Twitter is a short message communication tool that allows you to send out messages (tweets) up to 140 characters long to people who subscribe to you (followers).People come to Twitter to discover what’s happening in the world right now, to share information instantly, and to connect with people and businesses around the globe. Twitter offers a great opportunity for businesses …